- Less formal language register
- Softer news agenda - e.g. human interest stories, celebrities
- Bold mastheads in sans-serif fonts, often white on red
- Headlines (often banner) in bold, capitalised sans-seif fonts
- front page dominated by headlines and images
- offers news as entertainment
- addresses a downmarket audience
This example of the sun newspaper meets what a usual red rop tabloid is as it uses less formal language. The i died 27 times in 24 hours is a human interest story. There logo is in bold mastheads and is written on white on red. There is a larger ratio of images and headlines than text on the cover. The news isn't too serious and is more entertainment news. And addresses a more downmarket audience.
Middle market hybrid (e.g. Daily Mail)
- More formal than the popular press, more opinionated than the quality press.
- Mix of hard and soft news
- Traditional serif masthead
- capitalised, often banner headlines
- Front pages dominated by headlines and images, nut usually some copy.
- A mix of both
- Addresses a middle market
By saying that they accuse those people of murdering makes them more opinionated. The main new is very hard news whereas the how can you find your valentine is soft news. Their masthead is in a more traditional font. The headline is capitalised. The front page is dominated by headlines and images with some text. And it addresses a middle market audience.
Broadsheet
It has a more formal language register. It talks about harder news agenda in this one its talking about politics. The front page is dominated by text and it is offering news on brexit as information.
- More formal language register
- Harder news agenda - politics, finance,international news
- Traditional mastheads in serif fonts, often black on white
- Headlines in serif fonts, capitalised as in a sentence
- front pages dominated by copy
- Offers news as information
- Addresses an upmarket audience
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